What are .SRT files?
.SRT stands for ‘sub-rip text’. It is a seperate file to your video that contains the subtitles and the time codes of when they need to appear on screen. When uploaded with your video, the file generates on-screen subtitles and captions.
The primary difference between .SRT captions and Burn-In captions is that .SRT captions can be toggled on and off when viewing a video, whereas Burn-In captions must always be visible.
Why .SRT files?
3 reasons for considering .SRT files
-
It enables search engines to 'read' the content of your video, making it SEO friendly so your video is more likely to appear in search results.
-
It enables people to 'read' the conversation in your video even when your video's audio is muted - and therefore increasing video engagement.
-
It makes your video accessible for the hearing impaired.
Check out the article below to learn how to request an .SRT caption file on your next video project: How to request captions, subtitles and .SRT files
Need help or have questions? Contact Us!